Launching Red Bull Racing’s REBL CUSTMS with an exclusive pop-up event at Hypebeast's 'HBX' Chinatown store in New York.

Fan liveries have become synonymous with the team and the new REBL CUSTMS platform merges the thrill of the track with individual artistic expression. The RB20 will become a REBL CUSTMS canvas, allowing fans to design an F1 car and become part of the Team’s history. 

The event gave fans a first look at the digital livery competition, bringing the creative concept to life across a series of different interactive stations from stickering up the RB20 IRL, to creating their own one of a kind customised apparel.

The REBL CUSTMS chosen fan designs will create a limited edition RB20 look for Silverstone, COTA, and the streets of Singapore.