The Draycott

Brand development and visual identity for a new L.A. restaurant.

A new restaurant offering from Matt & Marissa Hermer (Eclipse & Bumpkin) in West L.A.’s Pacific Palisades. Proud Robinson & Partners were tasked with creating a brand that married the sophistication of a classic European Bistro with the easy going and sunny attitude of the Californian lifestyle.

Delivering a visual identity capable of delivering genuine cut through within the busy contemporary Californian dining scene as well as creating multiple unique branded touch points to be incorporated within the physical restaurant environment.